HOW WE STARTED?
The Colombian brand CAROLINA ESTEFAN was founded in 2012 by sisters Carolina and Silvana Estefan. It is a feminine contemporary brand with a DNA focused on Tropical Chic, made for women who want to feel confident, sophisticated, and have the freedom of using the pieces in versatile ways for special occasions. Their exclusive illustrated prints are an essential part of what characterizes them as having a fresh and colorful aesthetic, with a touch of eclecticism.
Carolina is the Directive Creator, having studied Fashion design in Parsons Paris School of Design, she is mainly focused on creating the product and the artistic side of the brand. Silvana is the Executive Director, and as a graduate from Duke University, she’s always been inclined to numbers and makes the dream a reality. Together, this duo had envisioned the brand since they were small, having lived in various countries including Brazil, United States, and France, considering themselves citizens of the world. Most of their collections' inspiration comes from the richness in different cultural backgrounds from their traveling experiences. Today, they have an amazing team which is focused daily on making the best of this brand.
Their first store opened in 2015, in Bogotá, Colombia. In 2017, the brand made a big leap and began expanding not only on a regional level, but also worldwide. Having participated in various fashion events including Miami Fashion Week and Bogotá Fashion Week, you can now find their pieces in more than 15 Designer Stores Worldwide.